Does Real Canadian Superstore price match?
The policy, plainly
For an in-store ad match, show an official current print or digital ad from an eligible major competitor in the store's local trade area. The product must be identical in brand, size and attributes, and the limit is four units. Ontario online customers can request an eligible ad match after delivery through the Help Centre; that online process is not offered nationally.
Scope: The in-store policy uses each store’s local trade area. The post-order online request process is explicitly limited to Ontario.
Program scope and exclusions
- What counts as a competitor
- A major supermarket competitor chosen for the store's local trade area. The advertised item must be identical in brand, size and attributes; acceptance and eligible competitors remain subject to the store's policy.
- Proof you need
- Show the official current print or digital competitor ad in store. For eligible Ontario online orders, submit the request through the Help Centre after delivery.
- Maximum four units per matched item
- Competitor private-label offers on non-identical items, "Spend X Get X", "Free" and clearance offers
- Loyalty discounts or coupons, including PC Optimum member-only pricing, and Save It Forward offers
- Third-party operations such as post offices, gas bars and dry cleaners
- Advertising errors, typos, misprints or correction notices, plus incomplete or nonofficial advertisements
- Offers prohibited by applicable law; local competitors and trade areas remain retailer-defined
- The online post-order request is Ontario-only and is separate from the in-store process
How to request an ad match at Real Canadian Superstore
- 01Confirm the competitor is eligible for your store's local trade area and that its official ad is current.
- 02Match the exact brand, size and product attributes, then show the complete print or digital ad before checkout; the limit is four units.
- 03For an eligible Ontario online order, follow the retailer's Help Centre process after delivery rather than asking at a physical till.
Real Canadian Superstore and No Frills both publish local-competitor ad-match programs. FreshCo goes 1¢ below an eligible flyer price; the exact competitors and fine print differ by banner and store.
See every banner compared →·Explore Real Canadian Superstore →Check recent observed prices before you ask.
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